Blood, sweat and a whole lot of pitching! But now they are out. The first class of Sony Mobile startups exceeded all expectations at the exam day of pitching – in front of more than 200 people in Malmö. And the chairman of the jury – super entrepreneur Hampus Jakobsson stepped up on the stage happy and a bit overwhelmed and said: ”I have seen pitching events all over the world from Silicon Valley to Korea. And you know what… this might have been the best one ever!”.
We have had the opportunity to design and deliver this startup program for Sony Mobile – and what a great program it has become! With the innovation manager from Sony, Torben Hede and his team at the steering wheel, we have lead around 100 people through a six month long process, with seminars boot camps, inspiration trips, coaching a lots and lots of pitching training. It has been a transformational experience for many both career wise and on a personal level. Going from being in the corporate mindset to becoming an entrepreneur is a huge but in many ways a rewarding change. As one of the participants said in the evaluation (which has been stellar by the way : “I have been reborn.”
More about the program and awards event: